People often focus their haircare efforts in the wrong areas. When it comes to transforming your hair, you need to firstly nail down where you want your hair journey to go and set yourself up for success with clearly defined goals.
ASSESSMENT
The #1 mistake you can make in haircare is using products that weren’t designed for your unique circumstances. That's why you need to take a thorough assessment of your hair so that you can finally start doing what's right for your unique hair type.
CUSTOMIZATION
There are a billion haircare tips out there – but if you don’t have a proven routine for your unique hair type, then you’re almost guaranteed to waste time and money and slow down your progress to your #hairgoals.